The New Economics of Advertising

November 2, 2008

Installing tEarn on WordPress 1.x/2.x

Filed under: AdNet, social network — Dash @ 11:16 pm
Tags: , ,
Note: The following instructions are not for use with blogs hosted at WordPress.com or any WordPress MU–powered installation.

 

tEarn’s exitmercial services are delivered at your site via the tEarn script. Once you’ve installed tEarn code on your site, you can control the tEarn service from your tEarn Control Panel. The code connects tEarn and your WordPress, so adding exitmercials to your blog couldn’t be easier!

To add tEarn to a WordPress-powered blog, you’ll need to insert a small piece of code in your templates. Fortunately, this is easy — follow these steps.

  1. Create an account at tEarn for your blog and copy your tEarn code.

    Sign in to your WordPress Admin dashboard.

  2. Click the Presentation tab, then the Theme Editor sub-tab. You should see a dropdown menu of installed themes and a list of template files associated with the currently selected theme to the right of the editor. The remainder of this example assumes use of the WordPress Default theme.

    wordpress 2 dashboard

  3. Click Main Index Template in the list of template files. Its contents load in the editor. (For WordPress 1.5: “Main Template”)

  4. Paste the code you copied in step 1 in the body of the template. We recommend the line following the BODY tag. It can also be inserted before the closing BODY tag.

  5. Click Update File » to save your changes. 

The tEarn tag has no visible parts on your page. Click on links that exit your blog to test. Use your tEarn Control Panel to monitor results. 

Original version at Blogger.

March 12, 2009

my Other gf is … the widget

Filed under: Uncategorized — Dash @ 9:37 pm

February 27, 2009

Right Brain Search, 1000 Festival Channels, and Twitter Top 1000

Filed under: Uncategorized — Dash @ 9:29 pm

We’re moving at light speed.

Here’s what’s new.
  • Festival Preview has released embedded video play – essentially enabling 1,000 video channels. It’s addicting.
  • Right Brain Search lets you find, learn from photos and videos, and chat with relevant twitters on any topic.
  • Twitter Top1000. Find, learn from the best of social media captains, and talk over twitter.
  • Media Life – Top1000. Find, learn about the media leaders, and talk over twitter or facebook.
More coming. Stay tuned.
Don’t forget to use Facebook Connect in the bottom bar.

October 29, 2008

Current posts at Blogger.com

Filed under: Uncategorized — Dash @ 4:34 am

LinkedIn Means Business With New Application Platform

Filed under: LinkedIn, social network — Dash @ 4:05 am


Announcing Applications on LinkedIn

Reid Hoffman Profile Pic.jpg

Hi Everyone. I’m writing today to announce the launch of LinkedIn’s applications platform that will enable over 30 million professionals on LinkedIn to communicate, collaborate, and share information even better than before.

This initial roll out features productivity applications that range from gathering information that professionals around you are generating to enhancing your abilities to collaborate and communicate more effectively. You’ll be able to work much more closely with your contacts on LinkedIn with tools such as file sharing, project management, business trips and many more.

The nine applications that you see live today on LinkedIn include productivity enhancing applications from Amazon, Box.net, Google, Huddle, Six Apart, SlideShare, Tripit, and WordPress as well a Company Buzz application developed by LinkedIn. Each of these applications will help you stay current and competitive as a professional in today’s rapidly changing business world…


LinkedIn Means Business With New Application Platform

LinkedIn has launched its new OpenSocial-based application platform called InApps – an answer to the platforms found on social networks like Facebook and MySpace, but without the clutter and “junk” apps that plague those sites. Unlike most other social networks, LinkedIn apps must go through an approval process before they will go live on the store, and all apps must be deemed “professional” in purpose to appear on the business-oriented social network. To prevent an overwhelming amount of clutter, users will be restricted to including a maximum of 15 applications on their main profile pages, though they will eventually have the option to install more apps on a separate page.

Beyond the quality assurance process, LinkedIn is also limiting the flexibility apps will have when it comes to monetization. Apps won’t be allowed to use third party ad networks – instead, they’ll have to work with LinkedIn’s ad system. For now applications will only have access to LinkedIn’s current ad inventory, which could make targeting ads less effective (though it sounds like there will be more options for targeted ads in the future). Apps will still be allowed to charge users for individual goods, and can also implement a paid subscription service (launch partner Box.net is using this model)…

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