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	<title>The New Economics of Advertising &#187; MarSP</title>
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	<description>Simplify the technologies behind the new economics of buying and selling advertising.</description>
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		<title>The New Economics of Advertising &#187; MarSP</title>
		<link>http://adecon101.wordpress.com</link>
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		<title>Web Flash Publishing &#8211; WIX, Sprout, Weebly</title>
		<link>http://adecon101.wordpress.com/2008/10/12/web-flash-publishing-wix-sprout-weebly/</link>
		<comments>http://adecon101.wordpress.com/2008/10/12/web-flash-publishing-wix-sprout-weebly/#comments</comments>
		<pubDate>Sun, 12 Oct 2008 22:32:00 +0000</pubDate>
		<dc:creator>Dash</dc:creator>
				<category><![CDATA[Adobe]]></category>
		<category><![CDATA[MarSP]]></category>

		<guid isPermaLink="false">http://adecon101.wordpress.com/2008/10/12/web-flash-publishing-wix-sprout-weebly/</guid>
		<description><![CDATA[
Wix






Website:
wix.com


Location:
Ny, New York, United States


Founded:
September, 2006


Funding:
$8.5M



Wix has developed a WebTop publishing platform; allowing users to create any kind of web content (web sites, widgets, blogs, myspace layouts) and publish that content anywhere they want.
Wix is the only publishing offering that… Learn More


Sprout






Website:
sproutbuilder.com


Location:
Honolulu, Hawaii, United States


Founded:
August 19, 2005


Funding:
$8.3M



Sprout is an online WYSIWYG editor for Flash that as of March [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=adecon101.wordpress.com&blog=2932544&post=937&subd=adecon101&ref=&feed=1" />]]></description>
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			<media:title type="html">djc8080</media:title>
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			<media:title type="html">Wix image</media:title>
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			<media:title type="html">Weebly image</media:title>
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	</item>
		<item>
		<title>Pasta Hut vs. Pizza Hut</title>
		<link>http://adecon101.wordpress.com/2008/10/10/pasta-hut-vs-pizza-hut/</link>
		<comments>http://adecon101.wordpress.com/2008/10/10/pasta-hut-vs-pizza-hut/#comments</comments>
		<pubDate>Fri, 10 Oct 2008 16:01:00 +0000</pubDate>
		<dc:creator>Dash</dc:creator>
				<category><![CDATA[MarSP]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://adecon101.wordpress.com/2008/10/10/pasta-hut-vs-pizza-hut/</guid>
		<description><![CDATA[Ed: Advertising impact without social media leverage. Imagine the results with planned social leverage.
Pasta Hut vs. Pizza Hut


Pizza Hut made the headlines earlier in the week after rebranding itself as Pasta Hut in the UK. If the move really is just a clever bit of PR, as some people suspect, then it seems to have worked. In addition [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=adecon101.wordpress.com&blog=2932544&post=932&subd=adecon101&ref=&feed=1" />]]></description>
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			<media:title type="html">djc8080</media:title>
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			<media:title type="html">Pasta hut vs pizza hut online.png</media:title>
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			<media:title type="html">sites visited before pasta hut msn uk google pizza hut.png</media:title>
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		<title>Web Gets Obama (Chump) Change</title>
		<link>http://adecon101.wordpress.com/2008/10/10/web-gets-obama-chump-change/</link>
		<comments>http://adecon101.wordpress.com/2008/10/10/web-gets-obama-chump-change/#comments</comments>
		<pubDate>Fri, 10 Oct 2008 13:12:00 +0000</pubDate>
		<dc:creator>Dash</dc:creator>
				<category><![CDATA[AdNet]]></category>
		<category><![CDATA[MarSP]]></category>

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		<description><![CDATA[Ed: Global advertising is $1.5 trillion. Google&#8217;s share is $20 billion. Not surprising that Obama&#8217;s online share is so small.
Web Gets Obama (Chump) Change

from ClickZ News Blog





Barack Obama&#8217;s campaign spent over $3 million on TV ads in one state on Monday. He&#8217;s spent about double that on the Websince January.
Yep, according to my calculations based on FEC reports, his campaign [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=adecon101.wordpress.com&blog=2932544&post=929&subd=adecon101&ref=&feed=1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">djc8080</media:title>
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			<media:title type="html">ClickZ_Campaign08_katefinal.jpg</media:title>
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		<item>
		<title>Honda Taps Sony to Ramp Up Its Ad Strategy</title>
		<link>http://adecon101.wordpress.com/2008/10/08/honda-taps-sony-to-ramp-up-its-ad-strategy/</link>
		<comments>http://adecon101.wordpress.com/2008/10/08/honda-taps-sony-to-ramp-up-its-ad-strategy/#comments</comments>
		<pubDate>Wed, 08 Oct 2008 15:16:00 +0000</pubDate>
		<dc:creator>Dash</dc:creator>
				<category><![CDATA[MarSP]]></category>

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		<description><![CDATA[Ed: To fight advertising clutter, Honda spends $500,000 with Sony&#8217;s Media Network.
Honda Taps Sony to Ramp Up Its Ad Strategy
By EMILY STEEL
In an unprecedented move for Web advertising, Honda is buying all the online and mobile advertising space sold by Sony Pictures Television for a week starting Wednesday to promote the launch of its Honda Fit.





Honda
The Honda deal promotes Fit [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=adecon101.wordpress.com&blog=2932544&post=923&subd=adecon101&ref=&feed=1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">djc8080</media:title>
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			<media:title type="html">[Honda advertising]</media:title>
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		<item>
		<title>How Cisco Tried to Make Routers Sexy Using Social Media</title>
		<link>http://adecon101.wordpress.com/2008/10/05/how-cisco-tried-to-make-routers-sexy-using-social-media/</link>
		<comments>http://adecon101.wordpress.com/2008/10/05/how-cisco-tried-to-make-routers-sexy-using-social-media/#comments</comments>
		<pubDate>Sun, 05 Oct 2008 01:09:00 +0000</pubDate>
		<dc:creator>Dash</dc:creator>
				<category><![CDATA[MarSP]]></category>

		<guid isPermaLink="false">http://adecon101.wordpress.com/2008/10/05/how-cisco-tried-to-make-routers-sexy-using-social-media/</guid>
		<description><![CDATA[How Cisco Tried to Make Routers Sexy Using Social Media


In March this year, Cisco launched the ASR 1000 Router Series. No big deal, but for the fact that it was delivered completely via social media. This was apparently Cisco&#8217;s fifth most successful campaign, and according to the company it has proved to be a turning [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=adecon101.wordpress.com&blog=2932544&post=913&subd=adecon101&ref=&feed=1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">djc8080</media:title>
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